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The round cut diamond is the most popular diamond shape, representing approximately 75% of all diamonds sold.
The radiant cut diamond is the first rectangular cut to have a complete brilliant-cut facet pattern, creating the ultimate sparkle.
The princess cut diamond , first created in 1980, is the most popular fancy diamond shape, especially for engagement rings.
The asscher cut diamond was first produced in 1902 by the Asscher Brothers of Holland and is a forerunner to the emerald cut.
The cushion cut diamond combines a square cut with rounded corners, much like a pillow (hence the name).
The unique look of the emerald cut diamond is due to the step cuts of its pavilion and its large, open table.
The modified brilliant-cut heart shaped diamond is a unique and unmistakable symbol of love, popular in solitaire pendants as well as rings.
The marquise cut diamond is a football-shaped, modified brilliant-cut.
Because the oval diamond is a modified brilliant cut (like virtually all round cut diamonds), the two diamond shapes possess a similar fire.
The modified brilliant-cut pear-shaped diamond is a combination of a round and a marquise shape, with a tapered point on one end.
